¡Guanajuato, live great stories!
Guanajuato is the most important colonial tourist destination in Mexico due to the diversity of its attractions such as its six Magical Towns, two Heritage Cities, the five Archaeological Zones and the Tourist Whereabouts that attract local, national, and international visitors.
It is the fifth most visited state in the country, offering cultural activities, fairs, gastronomy, natural attractions, and international festivals. During the first quarter of 2019 alone, it received 14.9 million visitors.
By tradition, it is considered the State of cultural tourism par excellence, however, other branches of the tourism industry have recently flourished, such as adventure, romance, gastronomy, wellness, and business.